Full Name
Alex Macht
Job Title
Manager, CMO Advisory Practice
Company
PwC
Speaker Bio
Alex is a Manager in the CMO Advisory Practice and subject matter expert at PwC, where he helps develop solutions for brands across marketing, analytics, and technology.
Alex has played critical roles in helping companies drive growth through large scale marketing transformations with 7+ years experience in Media, Marketing, and Technology with a focus on MarTech and AdTech Strategy / Advisory, and Solution Architecture. Over his career, he’s helped brands across multiple industries build forward looking solutions that maximize value enablement against critical business objectives.
Prior to joining PwC, Alex spent time in the traditional agency space working multiple different areas of the portfolio to acquire knowledge across digital media, ecosystem platforms and technologies, data, and measurement.
Alex has played critical roles in helping companies drive growth through large scale marketing transformations with 7+ years experience in Media, Marketing, and Technology with a focus on MarTech and AdTech Strategy / Advisory, and Solution Architecture. Over his career, he’s helped brands across multiple industries build forward looking solutions that maximize value enablement against critical business objectives.
Prior to joining PwC, Alex spent time in the traditional agency space working multiple different areas of the portfolio to acquire knowledge across digital media, ecosystem platforms and technologies, data, and measurement.
Speaking At