RUNNING TO THE FIRE

The Marketing Vanguard Summit convenes CMOs, CEOs, and other senior leaders from some of the world’s most innovative and influential brands—alongside cultural icons, emerging leaders, and thinkers from academia—to confront the moments of tension, ambiguity, and change in this industry, collectively shaping the future of the role and practice.

Held at the University of Chicago Booth School of Business on May 7, the Summit challenges marketing leaders to embrace discomfort and build the muscles required to lead at the highest level: forging deeper CEO alignment, owning the metrics that truly matter to the business, and creating brands worthy of sustained attention, trust, and investment. Through candid dialogue, debate, and practical insight, we’ll explore how CMOs are stepping into complexity—across growth, culture, technology, and transformation—to solidify marketing’s position as an indispensable driver of enterprise value.

As part of our commitment to shaping what’s next, we’re proud to welcome both established icons and next-generation leaders into the room for this uncommon, experiential, highly interactive event. Join us.

Register Your Interest

2025 Provocateurs

Joanna Sabato Joanna Sabato

Global Chief Marketing and Communications Officer

Ronald McDonald House Charities, Inc. (RMHC)

Carla Hassan Carla Hassan

Global CMO

JPMorganChase

Jonathan Mildenhall Jonathan Mildenhall

CMO

Rocket

Aliah Davis-McHenry Aliah Davis-McHenry

Global Head, Corporate Marketing

Novartis

Heather Malenshek Heather Malenshek

CMO

Land O'Lakes

Vineet Mehra Vineet Mehra

CMO

Chime

Adriana Gil Miner Adriana Gil Miner

CMO

Iterable

Anthony Toguchi Anthony Toguchi

Head of Institutional Digital Marketing

Vanguard

April Moh April Moh

CMO

Kyriba

Bryan Biniak Bryan Biniak

CEO

Balance the Mix

Carlos Cata Carlos Cata

Managing Partner

Caldwell

Deena LaMarque Piquion Deena LaMarque Piquion

Chief Growth and Disruption Officer

Xerox

Dhar Mann Dhar Mann

Founder

Dhar Mann Studios

Doug Zarkin Doug Zarkin

Chief Brand Officer

Modern Performance and Recovery Brands (MPRBrands)

Edgar Baum Edgar Baum

Founder

Avasta

Ellen Bradley Ellen Bradley

Chief Brand Officer and SVP, Marketing and Communications

National Marine Manufacturers Association (NMMA)

Emilie Cotter Emilie Cotter

CMO

Audi of America

Emilio Collins Emilio Collins

Chief Business Officer

Excel Sports Management

R. Ethan Braden R. Ethan Braden

VP, Chief Marketing and Communications Officer

Texas A&M University

Francine Li Francine Li

CMO

IPSY

Francis Perrin Francis Perrin

Chief Brand and Sustainability Officer

Rehlko

George Felix George Felix

CMO

Chili’s Grill & Bar

Henry Innis Henry Innis

Co-founder and Global CEO

Mutinex

IN-Q IN-Q

Emmy nominated poet, multi-platinum songwriter, world renowned keynote speaker, and the best-selling author of Inquire Within

Irene Liu Irene Liu

CEO and Co-Founder

Chiyo

Jackie Cutrone Jackie Cutrone

Chief Marketing Officer

NewtonX

Jay Livingston Jay Livingston

Jay Livingston, Investor, former CMO at Shake Shack, Bark

Jenny Rooney Jenny Rooney

Chief Brand and Community Officer

ADWEEK

Moderator

Jeremy Lowenstein Jeremy Lowenstein

CMO and GM, International

Milani Cosmetics

Joe Gagliese Joe Gagliese

CEO and Co-founder

Viral Nation

Kamal Bhandal Kamal Bhandal

Vice President, Global Brand, Consumer and Americas Marketing

Invisalign

Featured Session

Karina Kogan Karina Kogan

CMO, Infinite Reality

and President, iR Studio

Karuna Rawal Karuna Rawal

CMO and CR

Nature's Fynd

Kyle Schlegel Kyle Schlegel

Vice President, Marketing

United Sports Brands

Lina Polimeni Lina Polimeni

Chief Corporate Brand Officer

Eli Lilly and Company

Maggie Schmerin Maggie Schmerin

Chief Advertising Officer

United Airlines

Marcelo Kertész Marcelo Kertész

CMO

Manscaped

Marcelo Pascoa Marcelo Pascoa

VP Marketing, Coors, Global & North America

Molson Coors Beverage Company

Marcus Collins Marcus Collins

Clinical Assistant Professor of Marketing, Stephen M. Ross School of Business, University of Michigan and author of \"For the Culture\"

Marisa Thomas Marisa Thomas

Fractional CMO and Director

I Don't Work Here ltd

Marissa Jarratt Marissa Jarratt

EVP, Chief Marketing and Sustainability Officer

7-Eleven, Inc.

Mark Kirkham Mark Kirkham

CMO

PepsiCo Beverages US

Group Chat

Nancy Louisnord Nancy Louisnord

Global Chief Marketing Officer

Beekeeper

Natalie Bastian Natalie Bastian

Global CMO

Teads

Neal Gorevic Neal Gorevic

CMO

Consensys

Nicole Bethell Nicole Bethell

Senior Client Advisor

Avasta

Nicole Silver Nicole Silver

CMO, Advertising and Partnerships

Dotdash Meredith (DDM)

Olga Suvorova Olga Suvorova

Vice President and Chief Marketing Officer, Mobile eXperience

Samsung Electronics America

Patrick O'Keefe Patrick O'Keefe

Chief Integrated Marketing Officer

e.l.f. Beauty

Phyllis Rothschild Phyllis Rothschild

CMO

Pete and Gerry's

Ryan Joe Ryan Joe

Editor-in-Chief

ADWEEK

Sangeeta Prasad Sangeeta Prasad

CMO

Slalom

Sara Kear Sara Kear

CMO

Condado Tacos

Sean Atkins Sean Atkins

Chief Executive Officer

Dhar Mann Studios

Shyela Malani Shyela Malani

Co-Founder & COO

Muria Foods

Siddharth Taparia Siddharth Taparia

Global CMO

JLL

Sofia Colucci Sofia Colucci

CMO

Molson Coors

Soyoung Kang Soyoung Kang

Chief Marketing Officer

eos

Steve Moffat Steve Moffat

CMO

GoHealth

Tom Nowak Tom Nowak

CMO

Evereve

Vanessa Wallace Vanessa Wallace

CMO

Savage X Fenty

William L. Koleszar William L. Koleszar

CMO

American Family Care

Will Lee Will Lee

Chief Executive Officer

ADWEEK

Zoë Ruderman Zoë Ruderman

Chief Content Officer

ADWEEK