Martin Kihn
Senior Vice President, Strategy
Salesforce Marketing Cloud
Martin Kihn is SVP of Market Strategy for Salesforce Marketing Cloud, where he guides planning for the next generation of solutions for the #1 Marketing Cloud. Before joining Salesforce, he led the data-driven marketing practice as Research VP at Gartner and was VP and director of strategy and analytics at various Publicis Groupe agencies. He also worked for a time as a management consultant – an experience described in his book, House of Lies, which was the basis for a Showtime series of the same name. His most recent book is "Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement."
