Brian Allen is a pioneering creative leader in immersive entertainment, with over a decade of experience designing transformative experiences that blend cutting-edge technology and compelling storytelling. As a consultant, designer, and director, Brian has shaped the development of uniquely themed content and advanced technological frameworks that redefine audience engagement.

Brian’s journey began in New York City, where he explored the intersection of imagination and technology through immersive content creation. At RadicalMedia, his award-winning projects spanned AR, VR, LED displays, and interactive projections, earning recognition from Emmy and Cannes juries. Later, as co-founder of Illuminarium, Brian spearheaded the creation of multisensory venues featuring one of the world’s largest projection canvases—setting new standards for large-format immersion.

Currently leading creative innovation at Disguise, Brian continues to push boundaries in entertainment platforms. His work has been featured in prominent outlets such as FastCompany, Blueloop, PLSN, AVNetwork, AVIXA, AXIOS, and CNN. Known for his ability to merge technology with narrative storytelling, Brian remains a sought-after voice in the immersive entertainment industry.