In this fast-paced, fun-filled presentation Beverly Jackson will share her successful formula for delivering breakthrough marketing campaigns that deliver big results. To start, you'll learn how millions of social conversations can be tapped for valuable data and insights. You'll see how the powerful creator community can amplify your most compelling marketing messages. And you'll grow your understanding of cultures' crucial role in developing marketing that resonates with the most demanding audiences of today. This presentation is adaptable for large and small brands, including nonprofits and product marketers.