Pedro Zuim
Global Marketing Director
Future Farm
Born and raised in Brazil, Pedro Zuim has been a part of internet communities since the beginning, from counter-strike forums and broadcasts on mIRC to bodysurfing email chains, from bowling gifs websites to queer dance music urban occupations, their Facebook groups and spin-off communities.

Pedro has 15+ years of experience in FMCG, start-ups, agencies, entertainment and music, building areas, developing people, launching products and driving strategy for local and global brands. In the last years, he built the Cultural Marketing, Influencers and Platforms area for AB Inbev in Brazil, rolling it out to the US, EMEA, APAC, LATAM and Global HQ marketing divisions. He built local and global strategies for brand and marketing innovation through physical and digital community building with culturally relevant stakeholders.


Pedro was also a partner in Bossa Games - a leading UK indie gaming studio - responsible for Surgeon Simulator - one of the most viral indie games ever launched. Today, Pedro is Global Marketing Director for Future Farm, and heads it's operations for for EMEA & APAC.
Pedro Zuim