Ashley Murphy is the Chief Marketing Officer at Rare Beauty, the mission driven global beauty brand founded by Selena Gomez. She leads global go to market across more than 35 countries, shaping the brand through a distinct approach to storytelling, culturally resonant launches, and community-led brand building. 

Ashley is known for her ability to translate brand values into impactful, conversation-drovong marketing moments that shape culture and drive meaningful connection at scale. Under her leadership, Rare Beauty continues to redefine how modern beauty brands engage with their audiences, blending storytelling, connection, and commerce to deliver both brand love and business impact.