A panel discussion with Brett Peters, TikTok's Education & Philanthropy Partnerships Lead, Brian Wenke, It Gets Better Project's Executive Director and Creator Hammy Hamilton (@hammny). The panel will be a discussion centered around how the It Gets Better Project innovated their storytelling efforts through leveraging creators and content to connect with today's LGBTQ+ young people. Brett, Brian, and Hammy will discuss the key strategy behind their company approach, how the It Gets Better Project has engaged with the TikTok community including interesting insights and key learnings about growing their brand on TikTok, and how platforms like TikTok enable them to tell their story and uniquely relate to their global communities.