We all want our brands to grow and our companies to succeed, but what if the things that define your influence don't work the way we think they do? Join famed Behavioral Scientist/Author of New York Times Best Seller You're Invited: The Art & Science of Cultivating Influence, Jon Levy, as he offers his insights into the latest research behind earning trust and the role connection and community play in cultivating influence in the long-term.

Attend this session and learn:

• The science of trust, how it works, and how it predicts company stock value and profitability
• An incredible and counterintuitive technique used by a Swedish furniture company for having customers care more for your brand
• Why it turns out that when it comes to cultivating influence, humans do everything either wrong or backwards