Bashel is a self-proclaimed “Zillennial” who uses his keen eye for creativity and data to empower diverse consumer stories and grow brand affinity. Originally from Atlanta, Bashel cultivated a niche audience of young professionals, risk-takers, and pop-culture enthusiasts around the world through his love for social media. He recently launched a six-episode web series called Bashel The Zillennial, exploring shared experiences amongst Gen Z and Millenials. With major partnerships and notable works published in Forbes, Bashel’s platform embodies the true definition #BlackBoyJoy!