Esther serves as the Chief Marketing Officer driving all online and offline marketing and communications initiatives at Chegg, with an emphasis on consumer interest and rental behavior. Previously, Esther was the V.P. for Unilever’s Global Hair Category, working on various brands including Dove and Axe. Her prior role at Unilever was as Vice President, brand development for deodorants for Unilever in North America, where she presided over one of the biggest men’s personal care launches in U.S. history. In 2000, Lem came to the U.S., where she and other Unilever marketing executives focused squarely on the young male. Esther has been honored with numerous industry awards including Ad Age’s women to Watch, Marketer of the Year and multiple marketing and advertising awards.