Discover how your business can harness the rising influence of creator marketing.
With the rise of the creator economy, established platforms and emerging online communities are shifting the dynamic for brands competing to capture consumer attention. As consumers embrace this shift toward a more open landscape of entertainment and education, brands need to develop a deeper understanding of the scope of the creator economy, its broader economic impact and what’s driving individual creators.
This year's Social Media Week (#SMW) will be a deep dive into the democratization of creativity. Find out how marketers and ad agencies can effectively collaborate with creators to drive next-level engagement and how innovative digital content is being used to create communities that marketers can engage, grow and monetize.
Social media is all about content, so it's only right that Social Media Week is too. That's why our lineup welcomes a diverse range of speakers including brand executives, agency leaders and creators to discuss trends, creator partnerships, engagement opportunities and more.
Luis Carranza Vice President, Global Revenue Social Native
Ian Trombetta Senior Vice President of Social, Influencer, and Content Marketing NFL
Denise Vitola Vice President, Brand Integration PR, Social and Influencer for Consumer Health Bayer
PASSES
Enjoy expert-led Main Stage and Workshop sessions, networking opportunities and more with an all-access pass to Adweek's Social Media Week event. You can join in person in New York or from anywhere with a virtual pass. Explore pass details below.
Special discounts are available for Adweek+ Subscribers, undergrad students, non-profits and groups—inquire here.
Rates Expire April. 17
30% OFF
LIVE ALL-ACCESS PASS
$909
$1,299
Join us in NY for access to three days of insight and strategy.
