Main Stage
From Entertainment to Engagement: Unlocking Social Media’s Revenue Potential
Tuesday, April 9, 2024, 10:55 AM - 11:20 AM
Join ADWEEK in conversation with Kate Kenner Archibald, Chief Marketing Officer at Dash Hudson, and Stephanie Davis Michelman, Chief Executive Officer at The INKEY List, as they decode the undeniable correlation between social entertainment and tangible brand growth. Hear industry-leading data and insights while also learning the secrets behind The INKEY List's mastery of entertaining content to drive impactful results that will resonate with your c-suite's priorities.