Laura Petro is the Vice President of Brand & Fan Experience at Gotham FC, the professional women’s soccer club representing New York/New Jersey and the reigning NWSL Champions. Laura leads the club’s marketing, content, creative, fan experience, and game presentation– overseeing everything from go-to-market strategy to find new fans to shaping the experience that defines matchday culture. Since joining Gotham FC in 2024, Laura has helped usher in a period of accelerated growth, including record-setting attendance and an elevated brand profile.