Main Stage
A Guide to Increasing Representation in Fashion Advertising
Add Authentic Value to Your Brand
Thursday, March 30, 2023, 11:55 AM - 12:15 PM
Disability in advertising is mostly spoken about in terms of the barriers disabled people face, but brands are continuing to alter this view. Fashion advertising is now seeing a drastic shift toward becoming more flexible for all segments of consumers.
Join us as we hear from Helya Mohammadian and Macy Cassera of Slick Chicks, as they discuss why marketing campaigns must eradicate ableism, and how creating such products and experiences has led to the newest understanding of such marketing.