Amidst economic downturns and a shifting consumer landscape, companies are pivoting their strategies in an effort to win and retain the best talent. They're grappling with decisions like whether to bring in new leaders with a fresh, outside-in perspective or invest in current leaders to address these new opportunities. Kristine Shine, founder and CEO of executive recruiting firm Shine Talent joins Adweek to discuss the biggest shifts she’s seeing in these talent strategies and new ways CEOs and CMOs are investing in talent to drive growth and innovation.