Super Bowl CMOs Huddle: The Plays Behind the Big Game Ads (2nd FL)
CMO Roundtable With ADWEEK's Jenny Rooney
Friday, February 7, 2025, 9:00 AM - 9:30 AM
ADWEEK brings together marketing chiefs and leaders behind the Big Game broadcast to spill the tea on how they tackled their Super Bowl campaigns this year. From advertisements and activations, we’re excited to explore what was on these marketers’ minds as they crafted what we anticipate will be another stellar year for Super Bowl commercials and engaging experiences connecting with fans in New Orleans and at home.
Chris Bellinger - PepsiCo Foods US - Chief Creative Officer
Tim Ellis - NFL - Chief Marketing Officer
Robert Gottlieb - FOX Sports - President, Marketing
Laura Jones - Instacart - Chief Marketing Officer
Mark Kirkham - PepsiCo Beverages US - CMO
Nicole Parlapiano - Tubi - Chief Marketing Officer
Jenny Rooney - ADWEEK - Chief Brand and Community Officer
Tim Ellis - NFL - Chief Marketing Officer
Robert Gottlieb - FOX Sports - President, Marketing
Laura Jones - Instacart - Chief Marketing Officer
Mark Kirkham - PepsiCo Beverages US - CMO
Nicole Parlapiano - Tubi - Chief Marketing Officer
Jenny Rooney - ADWEEK - Chief Brand and Community Officer