Alison Shiver is an executive brand leader with 15+ years of global marketing and consulting experience. As the Head of Global Marketing & New Business for M&C Saatchi Consulting, Alison leads the global marketing & new business function and GTM plan for M&C Saatchi’s growth consultancy business, which serves clients across 9 regions in the Americas, EMEA and APAC. She is a member of the M&C Saatchi Consulting Senior Leadership Team. Alison is a brand-led marketer who champions her people to successfully build and activate integrated demand generation programs that drive awareness and commercial impact for M&C Saatchi, a global creative solutions network.

Prior to joining M&C Saatchi, Alison was Senior Director, Marketing, Siegel+Gale at Omnicom, where she led the execution of the global brand experience firm’s global marketing and new business strategy. She has led business consulting and global marketing for various professional services firms, with a focus on global branding, trend forecasting and specialized talent recruitment. Previously, Alison has worked for The Doneger Group, Directives West, 24 Seven, Nordstrom, Saks Fifth Avenue, Gucci and Forever 21.

Alison received her B.S., Business Management and A.A., Merchandise Product Development from the Fashion Institute of Design & Merchandising. She was nominated for and is a graduate of the Omnicom University Senior Management Program (SMP). Alison has also been recognized as Campaign US Agency of The Year 2023: Corporate Communications/Marketing Team | Finalist.