Sarah Paiji Yoo is CEO and Co-Founder of Blueland, which is reimagining cleaning products to eliminate single-use plastic packaging. Launched in 2019, the brand was the first to bring the unprecedented tablet form factor to market across a range of refillable cleaning products that promise no single-use plastic, ever. With over 40 patents and patents pending, Blueland's innovative products have helped divert over 1 billion single-use plastic bottles from landfills and oceans. All products are designed in dry tablet or powder formats, to be mixed with household tap water or used directly — saving consumers money and space while helping to reduce emissions and plastic.

Sarah is a serial entrepreneur passionate about sustainability and innovation, who's journey to founding Blueland started when she became a mother. Sarah was recently named EY Entrepreneur of the Year for New York for 2023 and is the author of "Wake Up, World," a newly released children's book on climate action. She was featured on Shark Tank’s 11th season and has contributed to The Wall Street Journal, TechCrunch, Forbes, Time, and Glamour. She attended Harvard College and Harvard Business School and currently lives on the Upper West Side with her husband and two sons.