Social-First Strategy: The Ultimate Growth Driver
Social media drives business results. But with TikTok's future in flux, influencers and marketers reeling from platform fragmentation, and the rise of AI-generated content making it difficult to tell what’s real from what’s fake, it’s safe to say the social world is being rocked. At Social Media Week, we'll unpack the strategies, tips, case studies, tech and platforms you need to move your business forward during this complex era.
Designed for CMOs, content creators, social media managers and everyone in between, #SMW is your chance to learn, share, and connect with the masterminds behind the most unforgettable brands and viral campaigns. Dive into the world of influencers, tap into pop culture, partner with top agencies, and keep your audience hooked across the latest channels. With three days of mindful insights, wildly creative energy, and stage time for your favorite social leader's favorite social leader, this is a can’t-miss event for marketers of all sizes to make sense of it all.
@ADWEEK
#SMW
Past Speakers at Social Media Week:
Just some of the creators, marketers, and icons who've been on the ADWEEK stage

Co-founder and Chief Executive Officer
SPILL

Chief Marketing and Consumer Experience Officer

Chief Marketing Officer
Dash Hudson

Brand Marketing Lead

GRAMMY-Winning Recording Artist, Philanthropist and Entrepreneur

Chief Marketing Officer, North America
Taco Bell

Global Head of Social Media
Duolingo

Content Creator
Gen Z Historian

Head of Social Media and Content Marketing
The Female Quotient

Chief Executive Officer
Hootsuite

Comedian, Podcaster, and Content Creator

General Manager, Brand Platform
LTK

Vice President of Social Media
National Geographic

Senior Vice President of Digital
11:11 Media

Creator and Brand Consultant
GirlBoss Town
Passes
Save 20% on select Passes
UNtil MARCH 25.
Brand and Marketer Pass
Agency and Media Pass
Technology, Software, Solution Provider Pass
Metropolitan Pavilion
125 W 18th St, New York, NY 10011