Melissa Hobley is the CMO at Tinder, responsible for global brand advertising, marketing, social media, and partnerships. She has a reputation for marrying powerful brand marketing with data-driven digital advertising in bold and breakthrough ways. Melissa most recently served as CMO for OkCupid, which became known for its message of inclusion and affirmation, winning numerous awards for its breakthrough campaigns under her direction. Prior to joining OkCupid, Melissa was the VP Marketing for Walgreens, where she helped transform the retail experience and beauty selection across 9,000 locations, launching the iconic British brand No7 in the U.S. Prior to this, Melissa was CMO of Buyology. She has been named to the inaugural Forbes Entrepreneurial CMO list, Business Insider’s Most Innovative CMOs, Forbes Most Influential CMOs, AdAge’s “Women to Watch”, and AMA’s “40 Under 40.”