Sherina Smith
Full Name
Sherina Smith
Job Title
Vice President, Head of Marketing
American Family Insurance
Speaker Bio
Sherina has a 20-year track record in leading marketing teams across retail, consumer packaged goods, and pharmaceutical categories and is currently the Vice-President of marketing for American Family Insurance. Prior to joining American Family Insurance, Sherina held leadership roles at JCPenney, Abbvie Pharmaceuticals and began her career in brand management at Kraft Foods leading iconic billion-dollar brands such as Kraft Singles and Kraft Macaroni and Cheese.

She is a P&L driven, cross-cultural marketer focused on the ever-shifting demographics of the Now America. Able to balance creativity, analytics, and technology to drive top and bottom line results.