Vanessa Otero is the Founder and CEO of Ad Fontes Media, a company renowned for its innovative approach to assessing news bias and reliability. Otero's journey began with the creation of the Media Bias Chart in 2016, which quickly gained traction for its insightful categorization of news sources. This chart laid the groundwork for Ad Fontes Media, established in 2018, with a mission to rate all the news and positively transform society.

Otero's leadership at Ad Fontes Media is marked by her commitment to bridging political divides and fostering informed communities. Her efforts have been pivotal in encouraging advertisers to invest in news media, emphasizing the importance of supporting reliable journalism as a cornerstone of democracy. Under her guidance, Ad Fontes Media has grown significantly, raising investment capital and successfully establishing a commercial market for news source ratings.

Before founding Ad Fontes Media, Otero practiced as a patent attorney, specializing in software. Her legal background, combined with her academic credentials—a B.A. in English from UCLA and a J.D. from the University of Denver—equips her with a unique perspective on media analysis and the role of technology in our information ecosystem.

Otero's work has been widely recognized and featured in numerous media outlets, including CNN, NewsNation and The Economist. She actively participates in public speaking engagements, advocating for media reliability and bias awareness. Through these efforts, she continues to inspire advertisers and brands to support trustworthy news sources, thereby promoting a healthier media ecosystem.