Gigi Ganatra is Chief Communications Officer at eBay and a communications leader with more than 25 years of experience helping iconic brands build trust, relevance, and cultural resonance. Her career spans technology, retail, hospitality, fashion and art, giving her a unique perspective on how storytelling can drive both business growth and lasting brand value.

From global consumer brands to corporate transformation initiatives, Gigi has led communications strategies that connect purpose, creativity, and business impact. She is passionate about helping organizations create authentic connections with audiences and believes the strongest brands are built where culture, community, and commerce intersect.

Gigi serves on the Board of Directors of the Fashion Institute of Technology and supports organizations including UNICEF, Make-A-Wish, and Habitat for Humanity.