Gabrielle Wesley
Chief Marketing Officer
With over 20 years of experience in consumer goods and private-label CPG, Gabrielle is an award-winning marketing and general management leader. Her consumer-first mindset and ability to navigate an ever-changing marketplace have driven breakthrough strategies and business growth. She is passionate about fostering One Demand partnerships across functional silos and evolving the way brands reach consumers.
Gabrielle began her career at Mars in the Petcare division, where she managed the billion-dollar Wet Portfolio, accelerating iconic brands like PEDIGREE®, CESAR®, NUTRO™, SHEBA™, and IAMS™. Before joining Mars, she held key leadership roles at General Mills and ConAgra Foods, where she gained diverse expertise across categories, business models, and global markets.
At General Mills, Gabrielle managed a variety of fan-favorite brands, including Nature Valley, Green Giant, Pillsbury, Betty Crocker, and Progresso. Her international experience includes leading the Cheerios portfolio and spearheading General Mills’ Olympic Games sponsorship in Toronto, Canada. During her time at ConAgra, Gabrielle drove innovation and growth in the company’s largest global portfolio of Private Label Snacks, partnering with major retailers such as Costco, Walmart, Kroger, and Tesco.
A sought-after thought leader, Gabrielle has delivered keynote speeches and served on panels at major events worldwide, from Cannes, France, to New York City. She has been recognized for her leadership as one of Variety’s 10 Most Influential Brand Marketers, Brand Innovators’ Top 100 Women in Brand Marketing and honored by ColorComm among their 28 Black Women in Communications in 2023.
Gabrielle holds an MBA from the University of Michigan’s Ross School of Business (Go Blue!) and a bachelor’s degree in business administration from Tennessee State University. Outside of work, she enjoys spending time with her husband, two children, and two dogs.
Gabrielle began her career at Mars in the Petcare division, where she managed the billion-dollar Wet Portfolio, accelerating iconic brands like PEDIGREE®, CESAR®, NUTRO™, SHEBA™, and IAMS™. Before joining Mars, she held key leadership roles at General Mills and ConAgra Foods, where she gained diverse expertise across categories, business models, and global markets.
At General Mills, Gabrielle managed a variety of fan-favorite brands, including Nature Valley, Green Giant, Pillsbury, Betty Crocker, and Progresso. Her international experience includes leading the Cheerios portfolio and spearheading General Mills’ Olympic Games sponsorship in Toronto, Canada. During her time at ConAgra, Gabrielle drove innovation and growth in the company’s largest global portfolio of Private Label Snacks, partnering with major retailers such as Costco, Walmart, Kroger, and Tesco.
A sought-after thought leader, Gabrielle has delivered keynote speeches and served on panels at major events worldwide, from Cannes, France, to New York City. She has been recognized for her leadership as one of Variety’s 10 Most Influential Brand Marketers, Brand Innovators’ Top 100 Women in Brand Marketing and honored by ColorComm among their 28 Black Women in Communications in 2023.
Gabrielle holds an MBA from the University of Michigan’s Ross School of Business (Go Blue!) and a bachelor’s degree in business administration from Tennessee State University. Outside of work, she enjoys spending time with her husband, two children, and two dogs.