Sarah Zurell
Chief Marketing Officer
Sarah Zurell is a brand builder, growth strategist, and operator with experience spanning retail, e-commerce, and venture-backed technology startups.
As Chief Marketing Officer of Chinese Laundry, she led a digital and brand transformation—driving measurable gains in performance marketing efficiency, reducing operating costs, and elevating cultural relevance through an influencer-first strategy that placed the brand on global icons including Taylor Swift and Shakira.
Previously, Sarah co-founded Pavemint, a commerce-technology platform, where she oversaw product development, strategic partnerships, and fundraising. She is the Immediate Past Chair of the Hollywood Chamber of Commerce and currently serves as Co-Chair of the Hollywood Community Foundation.
As Chief Marketing Officer of Chinese Laundry, she led a digital and brand transformation—driving measurable gains in performance marketing efficiency, reducing operating costs, and elevating cultural relevance through an influencer-first strategy that placed the brand on global icons including Taylor Swift and Shakira.
Previously, Sarah co-founded Pavemint, a commerce-technology platform, where she oversaw product development, strategic partnerships, and fundraising. She is the Immediate Past Chair of the Hollywood Chamber of Commerce and currently serves as Co-Chair of the Hollywood Community Foundation.