AGENDA

Sunday, March 9, 2025
Open Doors and Breakfast Bites (3rd Floor)9:00 AM - 10:00 AM 
Crisis Response in the Age of Social Media (3rd Floor)10:00 AM - 10:45 AM

Group Chat Presented in Partnership with Brandwatch

Marketing with GenAI: From Playground to Production (3rd Floor)11:15 AM - 12:00 PM

Group Chat Presented in Partnership with Adobe

Brunch, BBQ, and a Side of Innovation (1st Floor)12:00 PM - 2:00 PM 
Navigating Marketing’s Biggest Transformation: Does It End (or Begin) With AI? (3rd Floor)2:15 PM - 3:00 PM

Group Chat Presented in Partnership with Kantar

Why Brand Collaborations Need to Be Unexpected Rather Than Famous in 2025 (3rd Floor)3:30 PM - 3:55 PM 
TV That Clicks: The New Marketing Channel You Can’t Ignore (3rd Floor)4:00 PM - 4:15 PM

Fireside in Partnership with IRCODE

Founders as Creators: How Sweet Loren’s Perfected the Recipe (3rd Floor)4:20 PM - 4:35 PM 
Affiliate Marketing 2.0: How Creators Are Shaping Influence & Engaging Gen Z (3rd Floor) 4:35 PM - 4:50 PM 
ADWEEK House After Hours with IRCODE7:00 PM - 10:00 PM