Thursday, November 10, 2022, 2:00 PM - 2:30 PM
Brands Without Borders: Staying Relevant, Globally (Workshop Stage 2)

When a brand reaches multiple markets, cultures, or languages, it runs the risk of getting watered down, becoming vanilla, or – worst case – become unrecognisable. But there are ways to stay authentic while localizing your global brand. But how? Let’s find out. 

Digge Zetterberg Jos Harrison Kate Sheerin Kavita Patel