Caryn Wasser is Chief Brand Officer at Little Spoon, where she has led the company's marketing strategy since 2018 with a mission to revolutionize the baby and kids' food category. As one of the company's earliest hires, she has risen through the ranks from Director to VP to CBO, building the strategic, brand-led growth engine that helps parents navigate every stage of their child's nutrition journey.

As CBO, Caryn leads Little Spoon's full brand and marketing organization, translating a deep understanding of modern parents' evolving needs, behaviors, and cultural influences into integrated brand and performance strategies that strengthen brand relevance, drive customer acquisition, and accelerate growth across the company's portfolio.

Before joining Little Spoon, Caryn spent nearly two years as Senior Brand Manager at Chopt Creative Salad Company, where she spearheaded a full brand relaunch and led the company's first-ever advertising campaign during the Super Bowl. Prior to that, she honed her global marketing skills at Anomaly, leading the worldwide Budweiser account through high-profile campaigns including a Super Bowl spot and a 40-day World Cup social media war room. She began her career at Grey Group, working across several of the company's largest accounts, including Advil.