Retail media networks are an indispensable source of consumer insights for CPGs and other suppliers seeking to build closer, authentic relationships with shoppers. This type of strategic data collaboration is most evident in the relationships between grocers and their thousands of suppliers.

Hear Warren Jenson, president at LiveRamp, and Elodie Perthuisot, group executive director of ecommerce, data, and digital transformation at Carrefour discuss how to unlock business transformation through the use of interoperable infrastructure and privacy-enhancing technologies—ultimately creating a thriving new revenue stream.