SHESPOKE Co-Founder and CEO Kelsey Groome joins us to speak about the power that personalization holds when cultivating community. Through their digital platform, the SheSpeaker, SHESPOKE is the first beauty brand to fully scale customizable lipstick and lipgloss. Founded upon the premise that makeup should be an inclusive, fun tool of self-expression, the SheSpeaker platform has played a significant role in scaling their community-driven brand.