Elizabell is the Head of Marketing for Dreyer’s Grand Ice Cream. She leads a passionate team of ice cream enthusiasts and brand-building rock stars. Day in and day out, Elizabell and her team work to build on the growing love that consumers have for the robust portfolio of brands, which includes Häagen-Dazs, Outshine, Drumstick, Dreyer’s/Edy’s and Strategic Licenses. As the Head of Marketing, Elizabell is responsible for marketing strategy, innovation and renovation, and consumer communication across the portfolio. This past year Elizabell spearheaded a full review of our Media and Creative Agencies leading to stronger, more diverse agency roster. She has also championed a re-stage of the Häagen-Dazs and Outshine brands. Elizabell joined Dreyer’s Grand Ice Cream in 2017 as the Marketing Director on Häagen-Dazs, after 15 years working in the Beverage Division at Nestlé USA in Los Angeles.
Elizabell earned a Bachelor of Science degree in Business Administration from SUNY Geneseo and a Master of Business Administration degree from the University of North Carolina at Chapel Hill. Elizabell sits on the Sydney Paige Board, an organization whose mission is to empower all students to succeed by providing equal access to the tools and confidence needed to learn and thrive in school and in life. Elizabell is married and has 2 children, Joaquin (8) and Lucia (7). Both kids have a love for music, they enjoy playing very loud instruments including the electric guitar and drums (at the same time). In the early mornings you can find Elizabell on her Peloton (MsMarqy) riding remotely with her friends. She also loves to hike, dance and eat ice cream with her family.