Scaling the Consumer Experience: A Conversation with Walgreens’ Tracey Brown
Date & Time
Tuesday, July 26, 2022, 10:10 AM - 10:30 AM
Tracey Brown Paul Hiebert

Driving over two thirds of customer loyalty, companies are increasingly recognizing the power of the consumer experience as a brand differentiator. Walgreens is no exception recently creating the role of Chief Customer Officer after examining how vital CX is to understand growth strategies and profit opportunities for the company and accelerate its transformation, both digitally and in-person.

Join Walgreens first-ever President of Retail Products and Chief Customer Officer Tracey Brown as she discusses how her 25 plus years of experience driving business growth, customer experiences and leveraging digital capabilities, shape how she understands the relationship between consumers and brands and why it is important to keep all channels at the forefront.

Session Type
Main Stage