Full Name
Elizabeth Marsten
Job Title
Group Director, Strategic Marketplace Services
Company
Tinuiti
Speaker Bio
Elizabeth is the Group Director of Strategic Marketplaces Services at Tinuiti, where she works with teams in advancing cross-functional strategic enterprise services through partner development, advertising and sales support on retail media channels, such as Walmart, Target, Instacart, Kroger, Criteo Retail Media and many more. She is also responsible for delivering a holistic ecommerce strategy across these channels in product and services.

Prior to joining Tinuiti, Elizabeth was the Senior Director of e-Commerce Growth Services at CommerceHub, where she led a team in paid search and account management for brands and retailers. Elizabeth has also worked as the VP of Search Marketing at Portent, where she established and grew the PPC, SEO, analytics and social media teams.

With more than 15 years of ecommerce and digital marketing experience, Elizabeth is a noted industry expert and has spoken at many of the leading search conferences in North America -- including Mozcon, SMX Advanced/East/West, HeroConf, State of Search and Engage. She is also a regular contributor to AdWeek on retail media. Previously a Search Engine Journal contributor, a Lynda.com course author, and co-author of Wiley Publishing's "All in One Web Marketing for Dummies." When she’s not sharing her professional expertise, Elizabeth likes to practice Kendo, a Japanese martial art.
Elizabeth Marsten