Full Name
David Spencer
Job Title
Manager of Emerging Media and Partnerships
Company
General Motors
Speaker Bio
David Spencer is the Manager of Emerging Media and Partnerships for General Motors. He leads Advanced TV strategy and Video testing initiatives across Chevrolet, Cadillac, GMC, and Buick. David manages strategy and process for Programmatic, Paid Social, and Paid Search for General Motors globally. He is also an active member of the Media Ratings Council, Mobile Marketing Association, and ANA Cross-Media Measurement Committee.
Speaking At
