As television continues to evolve, platforms and networks are adapting through innovation with new offerings for current and future consumers. Convergent strategies that include both linear and CTV/OTT are giving brands the opportunity to increase audience reach and overall performance goals. By 2025, the combined U.S. ad spend on linear and CTV platforms will exceed $93 billion, from just under $80 billion this year.

At Adweek's Convergent TV Summit West, we'll explore all the ways the space has changed—and what lies ahead. Leaders at the forefront of the industry will join to discuss the various ways they’re leveraging agility, partnerships and experimentation to gear up for the next shift and how to remain one step ahead in the competitive space.

Featured from Convergent TV Summit East 2022

Agenda

Opening Remarks

9:15am PT

Morning Main Stage

9:20–11:45am PT

Workshops and Lunch

11:55–1:30pm PT

Afternoon Main Stage

1:45–4:00pm PT

1:1 Meetings

4:15–5:15pm PT

Reception

4:30–5:30pm PT

Venue

The London West Hollywood

1020 N. San Vicente Blvd.

West Hollywood CA 90069

Community

Partners