Main Stage
                                The Marketer’s Dilemma: Swipe Left or Right on Emerging Tech in Commerce
                                Wednesday, November 16, 2022
                                12:30 PM - 12:50 PM (EST)
                                Emerging tech can be an accelerant to improving a consumer’s experience, effective branding, marketing automation, and many other areas of brand building—and there is so much tech available for those flirting with these avenues. Inspired by the dating apps that shook up how we connect, this energized and interactive session matches you with tech thought leaders Victor Lee, President of Advantage Unified Commerce and QuHarrison Terry, Technologist and author of The Metaverse Handbook. Together they will share what brand marketers should consider embracing to help drive sales and impact growth across e-commerce and brick-and-mortar.