As Vice President of Media Sales, Jill Smith is responsible for overseeing the Kroger Precision Marketing media sales team across Agency, Programmatic, and Emerging Businesses. She leads sales and engagement strategy to increase efficiency of the digital advertising industry and overall accountability for media investments. Prior to 84.51°, Smith spent 7 years at NBCUniversal engaging brands across the NBCU News Group and Lifestyle divisions selling properties such as CNBC, TODAY Show and Bravo. Before joining NBCU, Smith was a Group Sales Manager at News America Marketing responsible for driving CPG sales through In-Store and home delivered promotional vehicles.