Making Programmatic Work in Connected TV, Looking at Scaling It Up, Safely
Date & Time
Wednesday, March 23, 2022, 12:25 PM - 12:50 PM
Andrew Goode Mike Venables Lisa Valentino Jason Lynch

2021 was the year of Convergent TV and 2022 is poised to be even bigger as it remains one of digital advertising’s fastest-growing platforms.  

Hear from Andrew Goode, Executive Vice President and Managing Director of Havas Media, and Mike Venables, Managing Director, Head of Media at Citi, on actionable ways to make programmatic work in the ever-morphing TV space, including how to balance scale and accuracy with privacy and safety top of mind. 

Session Type
Main Stage