Full Name
Wendi Dunlap
Job Title
SVP, Outcome Based Planning
Speaker Bio
Wendi Dunlap built a career in Advertising & Media pioneering new technologies and integrating data into traditional media strategies. She has held senior-level roles at global media agencies, leading Digital Strategy and Planning for brands across verticals including Volkswagen, Best Buy, and The History Channel. She also worked client-side at Microsoft where she drove Global Media Strategy for consumer products & solutions.

Wendi is currently an SVP of Outcome Based Planning at Kinesso where she leads a global Marketing Sciences team in addressable media measurement and optimization solutions. She is also helping to shape the future of data-driven Communications Design and Planning.

Wendi is a graduate of Cornell University where she majored in Africana Studies and Film to nuture her love of both media and culture. She is the recipient of several advertising industry awards including MEDIA magazine's "2004 20 Rising Stars in Interactive Advertising." She is a the proud mother of a young adult son and two British Shorthairs.
Wendi Dunlap