Unbreakable customer relationships that fuel growth and amplify Customer Lifetime Value are forged through the AI-driven data that bridges the gap between humans and the values and preferences that drive their purchasing decisions.
The Resonate Ignite Platform™ holds the power of 14,000+ proprietary, proprietary first-party insights on 230 million U.S. consumers, giving you the ability to build targeted, human-centric segments at scale and target and engage them across the digital channels.
In this session, you’ll learn:
- Why the future of consumer-brand relationships relies on adapting to the new (and newer) normal using AI
- How privacy-safe machine learning allows brands and agencies to keep a pulse on evolving consumer sentiment, which is critical for deep consumer connection
- Why tapping into values and motivations leads to more meaningful brand engagement