Name
Unifying Data and Creativity: The Rise of Intelligent Creative
Date & Time
Wednesday, January 12, 2022, 1:25 PM - 1:45 PM
Alex Collmer
Description

As 2022 sets off to be another unprecedented year, marketers are eager to understand the shifts in consumer behavior and how technology can be leveraged to improve business results With the demise of 3rd party cookies and the rise of first-party data, marketers can now unpack not only the what in their creative, but also the why to directly improve ad performance.

Join VidMob founder and CEO Alex Collmer as he discusses how data can be used to turn creative insights into action.

Session Type
Main Stage