Full Name
Nadja Bellan-White
Job Title
Global Chief Marketing Officer
Company
Vice Media Group
Speaker Bio
Third Party Endorsers have said – “Nadja rejects the term “Digital first” because everything is digital.” She prefers to say she is “human first”. Before it became fashionable, embracing the trend to combine the principles of what drives behaviour using data, creativity, technology and smart media to transform brands by making the right customer connections.
As Vice Media Group’s first Global Chief Marketing Officer, Nadja is responsible for developing the enterprise brand strategy for this $1BN media conglomerate. She oversees marketing, brand strategy, data and insights, and global communications in over 25 countries. Prior to joining Vice Media Group, Nadja was the Executive Partner and WPP Team Leader for Ogilvy & Mather Worldwide. At WPP, Nadja led the Brand Transformation for Unilever across Beauty and Personal Care focusing specifically on Dove and led behaviour change for Bill and Melinda Gates Foundation globally.
She is known as the “fixer”- the person brands call when they are facing challenges in brand transformation. Nadja utilises her 26+ year career in integrated marketing, media and communications to transform brands. Using her background in digital, brand, and consulting she has a unique approach that makes her an invaluable member of the team. During her career, Nadja has led brand transformations for such clients such as American Express, LG Electronics, IKEA North America, RBS Citizens, Bharti Airtel, Coca-Cola, Siemens, Safaricom/Vodaphone. While in Africa, her team leveraged partnered with key African government leaders in driving business growth in countries across East and West Africa.
Context, Culture, and Creativity are also critical for Nadja. Nadja was the recipient of AdColor’s Legend Award for her excellence in advertising, media and communications, the 2019 recipient as one of Savoy Magazine’s top 100 Women in Corporate America, named one of the top women to watch for AdAge Europe in
2020 and recently named one of the top 25 Women of Color in Communications in 2021.
Ms. Bellan-White is an A Better Chance, Inc. Scholar recipient; earned a BA in Foreign Affairs and Spanish from The University of Virginia in 1989 and an MBA from NYU- Stern School of Business in 1994.
She has served both a member and the President of Dubai Lynx, Creative Effectiveness Jury; member of the Council of Urban Professionals Board (NY); President of WARC Awards for Effectiveness, Collaboration & Culture; Executive Leadership Council, Executive Director of The Roundhouse.Org (UK); member of the Board of Ad Council, PTTOW, BECA (Black CMO Alliance) and an Advisory Board member of WeRock, NV, the parent company of WeTransfer Corporation.
As Vice Media Group’s first Global Chief Marketing Officer, Nadja is responsible for developing the enterprise brand strategy for this $1BN media conglomerate. She oversees marketing, brand strategy, data and insights, and global communications in over 25 countries. Prior to joining Vice Media Group, Nadja was the Executive Partner and WPP Team Leader for Ogilvy & Mather Worldwide. At WPP, Nadja led the Brand Transformation for Unilever across Beauty and Personal Care focusing specifically on Dove and led behaviour change for Bill and Melinda Gates Foundation globally.
She is known as the “fixer”- the person brands call when they are facing challenges in brand transformation. Nadja utilises her 26+ year career in integrated marketing, media and communications to transform brands. Using her background in digital, brand, and consulting she has a unique approach that makes her an invaluable member of the team. During her career, Nadja has led brand transformations for such clients such as American Express, LG Electronics, IKEA North America, RBS Citizens, Bharti Airtel, Coca-Cola, Siemens, Safaricom/Vodaphone. While in Africa, her team leveraged partnered with key African government leaders in driving business growth in countries across East and West Africa.
Context, Culture, and Creativity are also critical for Nadja. Nadja was the recipient of AdColor’s Legend Award for her excellence in advertising, media and communications, the 2019 recipient as one of Savoy Magazine’s top 100 Women in Corporate America, named one of the top women to watch for AdAge Europe in
2020 and recently named one of the top 25 Women of Color in Communications in 2021.
Ms. Bellan-White is an A Better Chance, Inc. Scholar recipient; earned a BA in Foreign Affairs and Spanish from The University of Virginia in 1989 and an MBA from NYU- Stern School of Business in 1994.
She has served both a member and the President of Dubai Lynx, Creative Effectiveness Jury; member of the Council of Urban Professionals Board (NY); President of WARC Awards for Effectiveness, Collaboration & Culture; Executive Leadership Council, Executive Director of The Roundhouse.Org (UK); member of the Board of Ad Council, PTTOW, BECA (Black CMO Alliance) and an Advisory Board member of WeRock, NV, the parent company of WeTransfer Corporation.
Speaking At
