Social-First Strategy: The Ultimate Growth Driver
Social media drives business results. But with TikTok facing a potential ban, influencers and marketers reeling from platform fragmentation, and the rise of AI-generated content making it difficult to tell what’s real from what’s fake, it’s safe to say the social world is being rocked. At Social Media Week, we'll unpack the strategies, tips, case studies, tech and platforms you need to move your business forward during this complex era.
Designed for CMOs, content creators, social media managers and everyone in between, #SMW is your chance to learn, share, and connect with the masterminds behind the most unforgettable brands and viral campaigns. Dive into the world of influencers, tap into pop culture, partner with top agencies, and keep your audience hooked across the latest channels. With three days of mindful insights, wildly creative energy, and stage time for your favorite social leader's favorite social leader, this is a can’t-miss event for marketers of all sizes to make sense of it all.
@ADWEEK
#SMW
THE 2024 SPEAKER LINEUP Highlights
just a few of the ## speakers FROM THE STAGE LAST YEAR AT SMW
Co-founder and Chief Executive Officer
SPILL
Chief Marketing and Consumer Experience Officer
Chief Marketing Officer
Dash Hudson
Brand Marketing Lead
GRAMMY-Winning Recording Artist, Philanthropist and Entrepreneur
Chief Marketing Officer, North America
Taco Bell
Global Head of Social Media
Duolingo
Content Creator
Gen Z Historian
Head of Social Media and Content Marketing
The Female Quotient
Chief Executive Officer
Hootsuite
Comedian, Podcaster, and Content Creator
General Manager, Brand Platform
LTK
Vice President of Social Media
National Geographic
Senior Vice President of Digital
11:11 Media
Creator and Brand Consultant
GirlBoss Town
Passes
Save 50% on select Passes
UNtil December 16th.
Brand and Marketer Pass
Agency and Media Pass
Technology, Software, Solution Provider Pass
Virtual Pass
Metropolitan Pavilion
125 W 18th St, New York, NY 10011