Main Stage
Transforming Content Through Sound and Music With Epidemic Sound and Wasa
How Soundtracking is Changing the Game for Brands
Tuesday, October 10, 2023, 3:15 PM - 3:35 PM
Creators and marketers alike are constantly searching for avenues to level-up their creative. Discover how brands are tapping creators who are helping soundtrack marketing campaigns by offering curated auditory experiences that help elevate a brand’s content strategy.
In this session, Wasa joins Epidemic Sound for an in-depth look on how they leveraged music to tell a compelling story, emote brand voice and tonality, and connect with their audience on social and beyond. Hear from these leaders on their process to find the perfect soundtrack that would embody their campaign on social channels and engage the consumer through a visual and auditory experience.