Pressure to adapt business operations to evolving consumer preferences brought about unparalleled acceleration of the customer experience in 2020. Omnichannel shopping and communication, contactless pick-up, even more personalization are just a few trends that have emerged.

As we return to some semblance of normalcy, marketers must take the 2020 learnings determine what to prioritize when it comes to the customer experience and how to stand out. Join Adweek and CX innovators as we unpack how to satisfy consumer expectations of seamless, personalized and positive experiences. 

Featured Speakers

Grad Conn
Chief Experience Officer

Marcus, by Goldman Sachs

Angie Lee
Global Head of Brand and Marketing

Marcus, by Goldman Sachs

Hilary Quartner
Co-founder and Co-Chief Executive Officer

Marcus, by Goldman Sachs

+ more to be announced!

Agenda Overview


12:00 PM — 12:05 PM ET

Adweek Opening Remarks

Welcoming remarks and a look at the event.

 

Featuring:
Danny Wright, Chief Brand Officer, Adweek

Danny W

 

 

 




12:05 PM — 12:25 PM ET

Samsung Next

Session details to be announced.

 

Featuring:
Angie Lee, Global Head of Brand and Marketing, Samsung Next

AL

 

 

 




12:30 PM — 12:50 PM ET

Sprinklr

Session details to be announced.

 

Featuring:
Grad Conn, Chief Experience Officer, Sprinklr
Danny Wright, Chief Brand Officer, Adweek

GCDW

 

 

 




12:55 PM — 1:15 PM ET

Session details to be announced.

Session details to be announced.




1:20 PM — 1:40 PM ET

Developing a Natural Relationship with Customers

With launching a startup brand just weeks before a global pandemic, Hilma founders were put to the test on how to efficiently engage with their new customers. Hilary Quartner, Co-founder and Co-Chief Executive Officer joins Adweek to discuss how the health brand has created a unique relationship with its customers to play a significant role in the growth of the business.

 

Featuring:
Hilary Quartner, Co-founder and Co-Chief Executive Officer, Hilma

Hilar yQ

 

 

 




1:40 PM — 1:45 PM ET

Adweek Closing Remarks

Thank you for joining!

 

Featuring:
Danny Wright, Chief Brand Officer, Adweek

Danny W

 

 

 



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