Agenda

8:30 AM - 9:30 AM
Registration and Breakfast
 
 
9:35 AM - 9:45 AM
Opening Remarks
Opening remarks and a look at the event.
Juliette Morris
9:50 AM - 10:15 AM
View from the Top  

Behind some of the world’s most recognized brands today are a collective of powerhouse women CEOs. Join Adweek as we hear from Amani Duncan of BBH USA, Emilie Ariel of Casper and JuE Wong of Olaplex as they discuss their experience being the leading force behind their brands, while offering sound advice and takeaways on what it takes to be an undeniable force in today’s competitive landscape.  

Amani Duncan JuE Wong Emilie Arel Juliette Morris
10:20 AM - 10:40 AM
Pushing Boundaries through Inclusivity, Positivity and Accessibility

Ashley Rosebrook, Chief Creative Officer at e.l.f. Beauty, is a trailblazer with 25+ years of experience in global brand creation and revitalization. With a mindset that anything is e.l.f.ing possible, Ashley builds brands that disrupt industry norms, shape culture and connect communities through inclusivity, positivity and accessibility. Ashely joins Adweek to discuss what it means to be a bold disrupter with a kind heart, pushing boundaries in creativity.

Ashley Rosebrook Sami Lambert
10:45 AM - 11:10 AM
Networking Break
 
 
11:15 AM - 11:35 AM
The Creator Economy: Not Just a Transaction, a Transformation

In 2022, TurboTax reported that the number of people filing for taxes with the profession of “creator” increased a whopping 207% year-over-year. Numbers aside, this is an encouraging sign that creativity truly is for everyone. While relatively new, it’s proof that a career as a creator is an accessible opportunity for a broad range of people. While creators are known as effective brand partners, they are also influential voices that can support social causes and rally communities. The question in a new era of collaborations then becomes - how do we harness this power for good?

This session will address the importance of building a successful creator economy - one that offers career opportunities and a platform for all voices and talent.

Jamie Gutfreund Paige McCrensky
11:40 AM - 12:00 PM
Opening a Path in Hollywood

As one of cinema's most multi-talented and enduring stars, Michelle Yeoh is not only a trailblazer in Hong Kong cinema, but around the world. From partaking in her own stunts alongside megastars like Jackie Chan, and stealing the show in a range of dramatic, comedic and action roles including, but not limited to the highly acclaimed Crazy Rich Asians and Marvel's Shang-Chi, Michelle knows what it takes to leave a lasting mark on the industry. Outside of film, she remains a role model in female empowerment, community and advocacy, and empowering younger generations.

Hear from Michelle, the face of 2022's Adweek Women Trailblazers cover, on why her professional and personal milestones are representative of the challenges she has overcome, the successes she manifested from her undeniable work ethic, and passion to empower others.

 

Michelle Yeoh Mollie Cahillane
12:05 PM - 12:25 PM
Redefining Work-Life FIT

As the world continues its trend of unpredictability, so does the meaning of a true 'work-life balance'. Balance is somewhat unachievable in this day and age. Don't wait around for it, instead it's all how you FIT everything and find harmony in your life. As a veteran in the media world, Leah Wyar, President of the Entertainment Group at Dotdash Meredith, has always prioritized agility, especially while the entertainment realm continues to evolve and demand everyone, including her, be on their toes. Over the past few years, Wyar has developed a deeper understanding of what it means to intertwine employees' work lives and personal lives. Her impressive impact is now expanding to encompass a commitment to fostering a culture of work-life balance, or as she calls it, 'work-life fit'.

Hear from Wyar as she discusses how to stay on top of professional responsibilities while not putting so much pressure on yourself, and why promoting an appropriate and healthy relationship between professional and personal obligations not only contributes to harmonious office culture but also to being an unstoppable leader.

Leah Wyar Jess Zafarris
12:30 PM - 1:30 PM
Lunch
 
 
1:40 PM - 2:00 PM
Title IX: What it meant then and what it means now

2022 marks the 50th anniversary of the Title IX of the Education Amendments Act. This monumental shift in cultural change is commemorated in its celebratory year as women leaders from around the nation gather to share how their businesses support the movement.  

Dawn Porter of Trilogy Films and Cathy Engelbert of the WNBA join Adweek to share how Title IX has shaped their careers, how the civil rights law transcends and reflects today’s workforce, and how we can continue to be changemakers in our everyday societal challenges. 

Cathy Engelbert Dawn Porter Mollie Cahillane
2:05 PM - 2:25 PM
Learn to Earn: Securing Crypto via Educational Outlets 

With the rise of the Web3 ecosystem, internet users have the opportunity to gain new employable skills and have the transformative potential to enhance economic mobility. Rakia Reynolds, Founder of Skai Blue Media joins Adweek to share the importance of high-quality education around crypto how she continues to break barriers by innovating Web3 accessibility for the underserved. 

Rakia Reynolds Trishla Ostwal
2:30 PM - 2:55 PM
Activations & Networking Break

Need a break from the exciting programming to digest your learnings? Take in this brief retreat and networking moment to enjoy interactive introductions to groundbreaking products, presented by the founders and brand leaders themselves.

Baked by Melissa SOS
3:00 PM - 3:20 PM
Increasing Gender Parity on Boards

As companies are continuously expected to take stands on social issues, there's an even greater need for a variety of perspectives. Diverse female leaders continue to flip the script and fill more seats across boards.  

Join Adweek as we hear from remarkable trailblazers who will pull no punches on how best to earn your spot on the board and what’s in the pipeline for continued growth. 

Jeanine Liburd Lauren Zalaznick Jess Zafarris
3:25 PM - 3:45 PM
Lessons from Female Founders

Breaking new ground in the entrepreneurial landscape is no easy task, but building a name for yourself is. 

Jasmin Foster of Rooted will join Adweek as powerhouse entrepreneurs for an insider’s POV on building your own business. Together, they’ll tackle the challenges female founders face, how to grow community and their strategies for success. 

Jasmin Foster Netta Thomas
3:50 PM - 4:00 PM
Closing Remarks

Thank you for joining!

Juliette Morris
4:00 PM - 5:00 PM
Cocktails & Reception