Building Super Bowl Campaigns That Resonate With Every Fan (2nd FL)
Group Chat in Partnership With XR Extreme Reach
Friday, February 7, 2025, 10:15 AM - 11:00 AM
ADWEEK and industry leaders unpack how technology, AI and data are powering brands to craft more resonant campaigns that engage with diverse audiences. In conversation they will dive into the new tech, platforms, and strategies that advertisers can tap to launch and support more inclusive campaigns. Join us for one of the year’s top marketing events as we explore how brands championing inclusivity are setting new standards for accountability, loyalty, and growth.
Kevin Arrix - XR Extreme Reach - Chief Growth Officer
Nancy Gold - New Orleans Saints and New Orleans Pelicans - Vice President, Brand Strategy
Anthony Hutchinson - TMP Wellness Corporation - Chief Executive Officer
Laura Jones - Instacart - Chief Marketing Officer
Tara Levine - Foundation to Combat Antisemitism - President
Will Lee - ADWEEK - Chief Executive Officer
Jan Liebchen - M&T Bank - Head of Brand
Kellie Pean - Brand New - Co-Founder and Chief Executive Officer
Danielle Kushner Smith - Wasserman - Vice President, The Collective
Desiree Sanchis - Beliv - Vice President, Marketing
Nancy Gold - New Orleans Saints and New Orleans Pelicans - Vice President, Brand Strategy
Anthony Hutchinson - TMP Wellness Corporation - Chief Executive Officer
Laura Jones - Instacart - Chief Marketing Officer
Tara Levine - Foundation to Combat Antisemitism - President
Will Lee - ADWEEK - Chief Executive Officer
Jan Liebchen - M&T Bank - Head of Brand
Kellie Pean - Brand New - Co-Founder and Chief Executive Officer
Danielle Kushner Smith - Wasserman - Vice President, The Collective
Desiree Sanchis - Beliv - Vice President, Marketing