Jess Park is the Senior Vice President, Chief of Brand and Fan Engagement at the U.S. Olympic & Paralympic Committee where she leads ongoing efforts to strengthen and steward the Team USA brand and U.S. Olympic and Paralympic fandom. Responsible for the storytelling and fan engagement efforts with athletes, fans, and other important partners across the U.S. Olympic and Paralympic movements, she drives innovation across brand, athlete and sport marketing, fan engagement, and content development.