Bryson Shellito
Head of Growth Marketing
Lucid Motors
Bryson leads Growth Marketing at Lucid Motors, overseeing Media, CRM, and Analytics. His work focuses on scaling data-driven performance while strengthening brand momentum and operational excellence across marketing channels.
Prior to Lucid, Bryson built the global digital marketing program for Unreal Engine at Epic Games, broadening its reach across gaming, film, architecture, and automotive industries. He also spent six years at Apple, where he led search and social efforts for Apple Retail, helped scale global App Store digital campaigns, and was part of the launch team for Apple Search Ads. After Apple, he joined LinkedIn’s Digital Strategy & Operations team, where he helped develop the go-to-market strategy for the Jobs ecosystem across both B2B and B2C customers.
With a mix of creative instinct and analytical rigor, Bryson brings a track record of launching innovative platforms, leading cross-functional teams, and driving measurable impact across the marketing funnel.
Prior to Lucid, Bryson built the global digital marketing program for Unreal Engine at Epic Games, broadening its reach across gaming, film, architecture, and automotive industries. He also spent six years at Apple, where he led search and social efforts for Apple Retail, helped scale global App Store digital campaigns, and was part of the launch team for Apple Search Ads. After Apple, he joined LinkedIn’s Digital Strategy & Operations team, where he helped develop the go-to-market strategy for the Jobs ecosystem across both B2B and B2C customers.
With a mix of creative instinct and analytical rigor, Bryson brings a track record of launching innovative platforms, leading cross-functional teams, and driving measurable impact across the marketing funnel.